Exploring Potential IOS-supported Partnerships between Banks and SMEs
نویسندگان
چکیده
The partnership between banks and non-banks is one of the oldest and most common lateral business partnerships. While banks are looking for new markets and for cost efficient ways to implement new business models, SMEs presumably have considerable efficiency potentials within their financial processes. Some of these potentials could be realized by embedding functionality provided by banks within the financial processes of SMEs. What factors drive the willingness of SMEs to adopt integrated financial business functions provided by banks? Through a case study-based, exploratory research approach, we identify major factors that influence the willingness of SMEs to adopt new, integrated banking services.
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